Liquor Outlets and Unaddressed Mail

Liquor Outlets and Unaddressed Mail

What do people use to choose their liquor purchases? Are you a liquor outlet and are not sure if catalogues or unaddressed mail are the right media channels to pursue? Here are some facts and figures that might interest you: 22% of consumers (871,000 Kiwis) use...
Getting your customers attention

Getting your customers attention

Attention Grabbing The media/ marketing environment is always changing, especially in the digital sense. Here, we look into ACA (Australsian Catalogue Association) research unveiling the truth behind the attention grabbing power of catalogues, flyers, and direct mail....